Valuation
What Your Vacant Land Is Actually Worth (And Why Zillow Is Wrong)
June 2, 20267 min read
Automated estimates are built for houses and fall apart on raw land. Here is what genuinely drives a parcel's value, and how to check it yourself.
The most common conversation we have starts with a number from an automated valuation site. It is nearly always wrong on vacant land, and usually wrong in the direction that costs the owner time.
Why automated estimates fail on land
Automated valuation models are trained on houses. Houses have square footage, bedrooms, year built, and thousands of nearby sales to compare against. The model has a lot to work with.
Raw land has none of that. Two adjacent forty-acre parcels can differ in value by a factor of five because one has legal road access and the other does not. No algorithm scraping public records can see that. So it falls back on price per acre averaged across a county, which is close to meaningless.
What actually moves the number
Legal access
The single largest factor. A parcel with recorded, deeded access to a maintained public road is worth dramatically more than a landlocked one. Being able to physically drive to it is not the same thing — the question is whether the right to do so is written into the deed.
Utilities at the road
Power at the property line changes the buyer pool entirely. Running a new line can cost tens of thousands of dollars, which comes straight off what a buyer will pay. Same story with water: a shared well or municipal tap versus needing to drill.
Whether you can build on it
- Zoning — what the county permits, and the minimum lot size
- Septic feasibility — a failed perc test can cut a residential parcel's value in half
- Flood zone — a FEMA designation restricts building and raises insurance
- Wetlands — federally protected areas can make large portions unusable
- Slope — steep ground is expensive to build on and hard to access
Shape and frontage
A square ten-acre parcel with three hundred feet of road frontage is worth more than a long ribbon of ten acres with forty feet of frontage, because the first can be split and the second cannot.
How to check it yourself in about an hour
- Pull recorded sales, not listings. Asking prices tell you what sellers hoped for; the county recorder tells you what buyers actually paid.
- Compare on price per acre within a similar size band. Two-acre lots and two-hundred-acre tracts trade at wildly different per-acre prices — never blend them.
- Stay in the same county, ideally the same township. Land value is intensely local.
- Look at the last twelve months. Land markets move.
- Adjust honestly for access, utilities, and buildability against each comparable.
The gap between value and net proceeds
Even a correct market value is not what you keep. Commission, closing costs, and months of carrying taxes come out of it. Run your number through the calculator on our home page to see the difference.
When our offer will be lower — and we will say so
We buy at a discount to retail value. That is how the model works, and we are direct about it. Our offer reflects the certainty, speed, and zero cost of selling to us instead of listing.
If your parcel is clean, accessible, and in a hot market, listing it will likely net you more even after commission, and we will tell you that rather than take advantage of you not knowing.